Exactitudes: A Photo Series of Exact Proportions
- Posted on: Thursday April 29, 2010 at 8:00 AM
- Filed under: art, exactitudes, ari versluis, ellie uyttenbroek, deutsche hygeine museum, photography, dress codes, justin timberlake, justintimberlake.com
EXACTITUDES is EXACTLY how is sounds - a contraction of EXACT and ATTITUDES. What does this mean? That you can't wear your Burberry purse or your Jimmy Choo heels? Or how about those Levi's skinnys EVERYONE wears? Are you stylin' and original, or are you EXACTLY the same as that hipster across the street?
Check out a few of the photos from the series:

43. Bundaboys - Rio de Janeiro 2000
Oh those boys from Rio - they know EXACTLY how to wear that Speedo...
EXACTITUDES reflects years of study and documentation by Rotterdam-based photographer Ari Versluis and profiler Ellie Uyttenbroek (they have been working on this since 1994). The purpose? To identify the striking similarities of dress codes within social groups. If you thought you were unique, think again!

49. Teknohippies - Rotterdam 2001
Teknohippies? A raver-chick in disquise...
See EXACTLY how different groups from around the world express originality. You can also find several of the EXACTITUDES images in a one-year show called "What is Beauty" in the DEUTSCHE HYGEINE MUSEUM.

59. Mininas - Praia 2004
Short skirts and tank tops - the IN stlye...

65. Carry Daddies - Rotterdam 2005
Or baby daddies, as most people know them...

79. Yupsterboys - New York 2006
Yup...nothin' to say about these guys except do you live in Williamsburg?

92. Pin-ups - London 2008
Hottie...hottie...hottie...

115. Fluffies - Limburg 2009
Or furries??
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COMMENTS
“ People just want to fit in and feel like they're a part of something. This series is a cool way to shows us that fact. ”
“ Well, the Furry Fluffies are still the most distinguishable, despite their relative overall-idea similarity :))))....(Especially #2 row, from the Fluffies' top)....If being serious, well, yes, folks buy the similar styles after a) their soaked them up from media as the *current trends or fashion*, b) their saw the confirmation of media proposition in the outlets proposition. And that's it....P.S. I'd love to see YOUR *really stylish* options for the Bundaboys' and Carry Daddies' categories :) ”